Women’s participation in Micro, Small, and Medium Enterprises (MSMEs) is pivotal for national industrial growth and the achievement of socio-economic objectives. This study explores the significant yet often overlooked contributions of women entrepreneurs to economic development. Despite their critical role, women-led enterprises face substantial barriers including limited access to financial resources, insufficient managerial and technical skills, and challenges in reinvesting profits. The research highlights that while independence, achievement motivation, and human relations are key success factors for women entrepreneurs (Danabakyam & Kurian, 2012) ^[5], systemic issues persist that impede their business sustainability.

The study identifies that many first-generation women entrepreneurs struggle to secure necessary loans from commercial banks, leading to high failure rates or withdrawal from entrepreneurship. To address these challenges, the paper argues for targeted government intervention. Recommendations include the development and implementation of comprehensive support plans that enhance financial accessibility, offer training to improve managerial and technical skills, and foster policies that encourage reinvestment into women-led businesses (Cleves, Gould & Gutierrez, 2004; Wong, 2005) ^{[4, 14]}.